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Nov 12, 2025
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MKT 150 - Social Media Marketing
Students will explore various marketing methods for social media. They will examine techniques, strategies, technologies, and planning tools, as well as methods for analyzing target audiences. The course will cover how to plan a social media strategy, create meaningful customer relationships, differentiate and evaluate social media channels, apply digital media best practices, and stay current with trends. Additionally, students will learn to analyze and assess social media campaigns, explore different platforms, and create a comprehensive social media plan.
Prerequisite(s): MKT101; placement in ENG101 for English section
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